August 22, 2022 | by Tom Scarda, Certified Franchise Executive
The highest rate of job resignations in history has happened during the past 18 months. Thousands of those corporate refugees have invested in franchises or started their own small businesses.
August 8, 2022 | by Tom Scarda, Certified Franchise Executive
The best time to plant a tree was 20 years ago. The second best time is now. ~ Chinese Proverb
July 25, 2022 | by Tom Scarda, Certified Franchise Executive
Running a business can feel like you’re juggling a hundred balls at once. It can be tough to manage the day-to-day operations while also making moves toward a better future and dealing with any...
July 11, 2022 | by Tom Scarda, Certified Franchise Executive
I have been in franchising for 23 years and a franchise consultant for 17 years. I have lived through a few economic downturns, including the great recession a dozen years ago. I have witnessed that...
June 27, 2022 | by Tom Scarda, Certified Franchise Executive
I was lucky enough to be interviewed on several podcasts over the past few weeks.
June 13, 2022 | by Tom Scarda, Certified Franchise Executive
Last week I was talking with someone interested in owning a franchise. The candidate's opening statement was, "I want you to find me the next McDonald's." The conversation went like this:
June 11, 2022 | by Tom Scarda, Certified Franchise Executive
I've been in the franchise industry for almost 25 years. I was a franchisee for two different franchises. The first one I found with the guidance of a franchise consultant, and it was a huge success....
May 30, 2022 | by Tom Scarda, Certified Franchise Executive
Have you ever wondered why some franchises achieve a nationally known household brand awareness, and some do not? Is it because the brand has excellent food? Do they have a superior marketing system?...
May 16, 2022 | by Tom Scarda, Certified Franchise Executive
Growing up, I had my feet in two different worlds; two different experiences, the life of an employee and a business owner.
Email: tom@thefranchiseacademy.com
Web: thefranchiseacademy.com
© 2016 Tom Scarda. All rights reserved.