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Authenticity – The Long-Lost Pillar of Success

September 28, 2020 | by Tom Scarda, Certified Franchise Executive

Those of us who went through Business School will remember courses such as Employee Relations, Business Communication, and Organizational Behavior. The modern-day Business School teaches us a lot of...

In franchise consultant, life decisions

Why you won’t be successful with a franchise

September 22, 2020 | by Tom Scarda, Certified Franchise Executive

When investing in anything, scrutiny and due diligence is paramount, of course. Investing is a franchise is one of the most informationally-comprehensive investments you can make, as far as I can...

In franchise consultant, life decisions

Effective Marketing Tips for Your Business Reopening

September 14, 2020 | by Tom Scarda, Certified Franchise Executive

Guest blog written by Naomi Johnson, naomi@lifebasedbusiness.net (www.lifebasedbusiness.net)

In franchise consultant, life decisions

Two Brains

September 7, 2020 | by Tom Scarda, Certified Franchise Executive

I believe humans have two brains. One in the head and one in gut.

In franchise consultant, life decisions

Twisted Sister

August 31, 2020 | by Tom Scarda, Certified Franchise Executive

When I was in high school, more than three decades ago, music was my thing, especially heavy metal. Living in Brooklyn, NY, going, Lamour’s nightclub, was a weekly ritual for my friends and me. By...

In franchise consultant, life decisions

3 Essential Traits for the Next Generation of Leaders

August 24, 2020 | by Tom Scarda, Certified Franchise Executive

When you own a franchise, you’re the leader of a small business -- its success and challenges ultimately fall on your shoulders. But, as the landscape for leaders evolves, the skills and competencies...

In franchise consultant, life decisions

Teaching others to fish

August 17, 2020 | by Tom Scarda, Certified Franchise Executive

The first day of 4th grade was profound for me. Sporting my new, crisp, freshly ironed Catholic school uniform, I could feel the excitement in the air as 20 boys, dressed just like me, filed into the...

In franchise consultant, life decisions

How The Great Recession Prepared Us for This Pandemic shutdown

April 1, 2020 | by Tom Scarda, Certified Franchise Executive

Did you know that every time a franchise opens, it creates an average of 20 new jobs, 10 directly and 10 indirectly through suppliers. All these small enterprises also become tax bases for the state...

In franchising, how to buy a franchise, franchise opportunities, business obstacles, life decisions

Many choose to get into a business by buying a franchise - From NY Newsday

March 17, 2020 | by Jamie Herzlich

By Jamie Herzlich, New York Newsday, March 16, 2020

In franchise opportunities, how to start a business, life decisions

Two Brains - How Humans Make Decisions

December 10, 2019 | by Tom Scarda, Certified Franchise Executive

I believe humans have two brains. One in the head and one in gut. 

In business obstacles, fear, life decisions, How to make a big decision
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